Cemplicity expands to UAE to support national healthcare goals with real-time patient insights

Cemplicity, the bigwig in real-time patient feedback, has landed in the UAE — armed with a platform designed to revolutionize healthcare. Its goal is to help healthcare providers deliver better care, smash operational hurdles, and improve clinical results. By diving headfirst into real-time analysis of what patients actually report, they're backing the UAE's lofty dream of world-class healthcare and tackling some serious health issues along the way.
Already teaming up with one of the UAE's top private healthcare giants, Cemplicity's move fits snugly with the "We the UAE 2031" vision — all about leveraging data-driven solutions to improve health outcomes and make the UAE a medical innovation powerhouse.
How does it work?
At the heart of Cemplicity's offering are two key tools: Patient-Reported Experience Measures (PREMs) and Patient-Reported Outcome Measures (PROMs). Think of them as the secret sauce that lets hospitals gather and crunch real-time patient feedback. What do patients think? How are they feeling? The platform grabs those answers and turns them into valuable insights.
Hospitals can do more than just gauge satisfaction — they can actively manage chronic diseases like diabetes, which currently affects 12.3% of the UAE population. Patients, from the comfort of their homes, can regularly report symptoms, making it easier for providers to spot trends and act fast. And when it comes to cancer, Cemplicity helps fuel the UAE's mission to cut cancer deaths by 18% by 2025 through smarter screening and better early detection efforts.
Cemplicity's CEO Blaik Wilson put it best: "With private healthcare in the UAE evolving so rapidly, partnering with forward-thinking providers lets us transform patient feedback into actionable insights that genuinely improve care and outcomes."
Why does it matter?
This isn't just tech for tech's sake. Healthcare is drowning in data — 30% of the world's data volume, to be exact. But raw data isn't enough; it's what you do with it that counts. Cemplicity doesn't just collect feedback; it distills it into meaningful insights that help hospitals operate more smoothly, improve patient experiences, and, ultimately, save lives.
Their track record speaks volumes. Trusted by top-tier providers across nine countries, including the NHS in the UK, Cemplicity has nailed the art of turning patient feedback into actionable intelligence. High survey completion rates, combined with the ability to link feedback to key performance indicators (KPIs) and Net Promoter Scores (NPS), mean healthcare providers get a clear picture of where they stand and how to get better.
Wilson summed it up neatly: "Aggregating and anonymizing patient-reported data not only shows us disease trends and treatment outcomes but also helps position the UAE as a leader in medical research and innovation."
The context
With ambitious national goals like reducing cancer mortality and improving chronic disease management, the UAE is pushing hard to lead the pack in medical excellence. To achieve these targets, they need partners who bring expertise and tailored solutions. That's where Cemplicity comes in.
Adapting to the UAE's unique needs, Cemplicity offers multilingual support, including Arabic, and even integrates with WhatsApp to make communication seamless. Fully compliant with local healthcare regulations, it also plugs right into existing hospital systems without a hitch.
For the UAE, this is about transforming healthcare delivery, driving better patient outcomes, and, ultimately, building a healthier future.
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