Interview with Senthuran Kanthasamy, founder of multiple HealthTech firms

In our latest interview, we sat down with Senthuran, whose impact in digital health goes far beyond launching successful companies. He’s building a future where personalized health is data-driven, accessible, and deeply transformative. Aspiring entrepreneurs and health innovators alike have much to learn from his journey, mindset, and mission.

Here’s what he had to say…

Can you tell us a bit more about yourself? What's your background?

I'm Senthuran Kanthasamy, an entrepreneur driven by a vision to revolutionize healthcare in the MENA region. My expertise spans health-tech, AI-driven nutrition, and functional medicine, combining my background in finance, business strategy, and technology to build scalable ventures.

Over the years, I’ve successfully launched Diet Delights, The Wellness Lab, and now Sugar Sense, all with a single mission — empowering individuals to take control of their health through science-backed, AI-powered solutions.

Let's speak about your companies. What is the market problem you want to solve, and where do you see the opportunity?

Healthcare in MENA is reactive, fragmented, and expensive. Over 30% of the Gulf’s population is either diabetic or pre-diabetic, contributing to $32B in annual healthcare costs. Most solutions available today focus only on management, not reversal.

This is where Diet Delights & Sugar Sense come in. We are shifting the paradigm — from treating symptoms to preventing and reversing metabolic diseases using AI, real-time health data, and precision nutrition.

The opportunity is massive:

• $38B+ TAM in MENA for diabetes, weight loss, and metabolic health
• AI-powered personalized nutrition, wearables, and meal delivery
• Insurance & employer partnerships to drive adoption
• Expansion into longevity & anti-aging solutions via The Wellness Lab

We are solving not just diabetes but also obesity, metabolic disorders, and longevity health, creating a comprehensive, tech-driven wellness ecosystem.

What are the features differentiating your offering from competitors?

Unlike our competition, which focus on calorie counting or generic meal prep, we are building a holistic, AI-powered health optimization system that includes:

Diet Delights & Sugar Sense: The AI-Driven Diabetes & Nutrition Solution

• AI-Powered Sugar Score & Real-Time Adjustments - Syncs with CGMs (Freestyle Libre, Dexcom) to adjust meals dynamically
• Personalized Therapeutic Meal Plans - Auto-optimized for metabolic health & longevity
• Wearable Integration (Fitbit, Apple Health, WHOOP, Oura) - Tracks activity & stress response
• Telehealth & Functional Medicine Consultations - Connects users with top practitioners
• Corporate Wellness & Insurance Tie-Ups - Reduces diabetes-related employer costs

The Wellness Lab: Pioneering Longevity & Anti-Aging Treatments

• Advanced Anti-Aging & Metabolic Optimization - IV therapy, hormone balancing, biohacking
• Non-Invasive Aesthetic Procedures - Aesthetic treatments backed by science
• Holistic Wellness Services - Lymphatic drainage, detox, and cellular rejuvenation

Our competitors treat symptoms; we reverse conditions.

Can you share some numbers and achievements of the business?

Here's the rundown:

Diet Delights along with Wellness lab has served over 100,000 clients .

• Projected $32M+ revenue growth over the next five years.
• LTV per user: $1,250, targeting a 3X LTV/CAC ratio.
• Strong partnerships in Qatar, UAE, and KSA, expanding with corporate wellness & insurance-backed models.

The Wellness Lab is a leader in anti-aging treatments & functional medicine, with plans to expand across the region.

Sugar Sense AI is our next frontier, aiming to be the #1 diabetes reversal platform in MENA.

What are your medium-term plans?

Our vision is to create the most advanced AI-powered metabolic health & longevity platform in the region.

• Phase 1: AI & CGM Expansion (0-6 months) - Sugar Sense integration, GCC beta launch
• Phase 2: Insurance & Corporate Wellness Tie-ups (6-12 months) - Partnering with insurers & employers
• Phase 3: Full MENA Rollout & Investor Scaling (12-24 months) - Expanding to 5 major GCC cities
• Phase 4: Longevity & Anti-Aging Expansion (24+ months) - Bringing The Wellness Lab to UAE & KSA

This is not just a meal delivery business — it’s a health-tech revolution.

Do you have some advice for other entrepreneurs in the digital health space in MENA?

Sure, here's what I suggest:

• Solve a real problem - Healthcare in MENA is expensive, inefficient, and reactive. Think preventive & personalized care.
• Leverage AI & data - Future healthcare is personalized & data-driven, not one-size-fits-all.
• Build for scale - Investors want scalability, unit economics, and recurring revenue models.
• Partnerships are key - Work with insurers, corporate wellness programs, and digital health ecosystems.
• Be mission-driven - In healthcare, trust matters. Your brand should deliver real health outcomes.

MENA is ripe for disruption. The next billion-dollar health-tech company will be built here.

Anything to add at the end?

Healthcare in MENA is broken, and we have the technology to fix it.

At Diet Delights, Sugar Sense, and The Wellness Lab, we are building an AI-driven, science-backed health & longevity ecosystem.

• Invest in the future of healthcare
• Support AI-driven diabetes reversal & longevity solutions
• Join us in transforming millions of lives

This isn’t just a business; it’s a movement. 🚀

Let’s build the future — together.