FITXPERT raises a seven-figure round for its fitness platform

FITXPERT has secured a seven-figure strategic investment from Foras Investment to scale its platform and expand across regional markets.

The investment was completed under the 0107 Invest initiative and reflects growing investor appetite for vertical SaaS businesses with market traction, particularly in healthcare, wellness, and lifestyle sectors.

FITXPERT has built an end-to-end software platform for fitness trainers, nutrition centres, and clinics. The platform replaces fragmented, manual workflows with a digital system that enables client management, programme design, progress tracking, and follow-ups through a single interface.

The new capital will be used for further development of FITXPERT's technology stack and for strengthening its operational capabilities — supporting the company's ambition to become a foundational platform for fitness and nutrition businesses across the Arab world.

Mohamed Abouelnaga Negaty, owner of Foras Investment, said the deal aligns with his interest in sports and technology-enabled businesses. He noted that FITXPERT's performance, team quality, and scalability potential stood out during the evaluation process — adding that the partnership is expected to support the company's planned expansion into Gulf markets.